Who Are We
It’s All About Makeup or IAAMU as some may know, is an exclusive Make-up Studio located in Moonee Ponds, Melbourne. IAAMU offers a vast range of high-end Make-up Artist quality cosmetics and tools. Make- Up Application for any Special Occasion, Workshops, Lessons and Make-Up Courses.
About Danni Licandro
Danni Licandro is a Melbourne based make-up artist whose Undeniable talent and vivacious passion has established her as one of the industry’s exceptional artists. It is Danni’s endless creativity, skilful talent, and adoration for the make-up industry that has earned her widespread recognition.
-As an accomplished artist, skilled professional with an extraordinarily hard work ethic, Danni takes pride in all she does. With over 20 years experience as a freelance makeup artist, motivated and ambitious Danni decided she needed to share her knowledge and experience and embarked on a new venture. In 2010 Danni opened ‘It’s All About Makeup Studio.
IAAMU launched their own line of Cosmetics in 2014. ‘Danni wanted her store to mirror that of her make-up kit – a bit of this, a bit of that and lots of everything!
Our experienced artists are available to share their knowledge and assist you with all your make-up needs. We are a Studio, a Store an Experience.
It’s All About Makeup
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IAAMU is dedicated to the continued artistic growth and development of Make-up Artists careers!
I love teaching Makeup, sharing my passion and years of knowledge with students, I provide the space, l share my learning’s, and l aim to inspire those who wish to take the journey’